Best Global Brands 2024
Top 100
The world’s most extensive longitudinal study on the role that brands play in driving revenue and creating market value.
100 results found
100 results found
01
Apple
-2.7%
$ 488.9 B
02
Microsoft
+11.3%
$ 352.5 B
03
Amazon
+7.6%
$ 298.1 B
04
Google
+11.9%
$ 291.3 B
05
Samsung
+10.1%
$ 100.6 B
06
Toyota
+12.9%
$ 72.8 B
07
Coca-Cola
+5.4%
$ 61.2 B
08
Mercedes-Benz
-4.1%
$ 58.9 B
09
McDonald's
+3.9%
$ 53.0 B
10
BMW
+1.6%
$ 52.0 B
11
Louis Vuitton
+9.4%
$ 50.9 B
12
Tesla
-8.9%
$ 45.5 B
13
Cisco
+5.0%
$ 45.5 B
14
Nike
-15.6%
$ 45.4 B
15
Instagram
+14.6%
$ 45.1 B
16
Disney
-11.3%
$ 42.8 B
17
Adobe
+12.6%
$ 39.4 B
18
Oracle
+8.9%
$ 37.7 B
19
IBM
+6.8%
$ 37.3 B
20
SAP
+11.3%
$ 36.8 B
21
Facebook
+10.4%
$ 34.9 B
22
Hermès
+14.9%
$ 34.7 B
23
Chanel
+7.1%
$ 33.2 B
24
YouTube
+15.6%
$ 30.1 B
25
J.P. Morgan
+4.7%
$ 27.1 B
26
Honda
+9.4%
$ 26.7 B
27
American Express
+10.8%
$ 26.7 B
28
IKEA
+5.9%
$ 24.3 B
29
Allianz
+12.7%
$ 23.5 B
30
Hyundai
+12.7%
$ 23.0 B
31
Accenture
+2.7%
$ 21.9 B
32
Visa
+13.4%
$ 21.1 B
33
Pepsi
+6.2%
$ 21.0 B
34
Sony
+9.1%
$ 20.8 B
35
UPS
-1.8%
$ 20.0 B
36
NEW
NVIDIA
NEW
$ 20.0 B
37
Intel
-30.4%
$ 19.7 B
38
Netflix
+10.0%
$ 19.7 B
39
NEW
MasterCard
NEW
$ 18.5 B
40
PayPal
+2.8%
$ 18.3 B
41
Gucci
-10.4%
$ 17.9 B
42
Zara
+7.9%
$ 17.8 B
43
Porsche
+7.3%
$ 17.4 B
44
Airbnb
+5.8%
$ 17.3 B
45
Audi
+5.8%
$ 17.3 B
46
Salesforce
-6.6%
$ 17.1 B
47
GE
+11.7%
$ 17.1 B
48
AXA
+2.4%
$ 16.8 B
49
Volkswagen
+9.0%
$ 16.5 B
50
Siemens
+8.3%
$ 15.8 B
51
adidas
-6.4%
$ 15.5 B
52
Starbucks
-0.7%
$ 15.3 B
53
L'Oréal Paris
+8.5%
$ 14.8 B
54
Pampers
+5.3%
$ 14.5 B
55
Citi
+6.4%
$ 14.5 B
56
Ford
-3.1%
$ 14.4 B
57
Goldman Sachs
+1.3%
$ 14.4 B
58
LEGO
+7.1%
$ 14.0 B
59
Nissan
+9.7%
$ 13.9 B
60
H&M
-0.4%
$ 13.6 B
61
Nescafé
-8.9%
$ 13.5 B
62
Ferrari
+21.0%
$ 13.1 B
63
eBay
+1.2%
$ 12.9 B
64
HSBC
+6.5%
$ 12.5 B
65
Spotify
+11.6%
$ 12.4 B
66
Morgan Stanley
+9.0%
$ 12.4 B
67
Budweiser
-7.6%
$ 12.0 B
68
HP
-2.0%
$ 11.6 B
69
Nintendo
+9.5%
$ 11.5 B
70
Nestlé
-0.6%
$ 11.3 B
71
Philips
-1.9%
$ 11.0 B
72
Colgate
+2.6%
$ 10.7 B
73
Cartier
+7.4%
$ 10.6 B
74
Dior
+7.6%
$ 10.4 B
75
Gillette
-3.3%
$ 10.1 B
76
Santander
+4.1%
$ 10.0 B
77
LinkedIn
+10.5%
$ 9.5 B
78
NEW
Uber
NEW
$ 9.2 B
79
3M
-9.1%
$ 8.9 B
80
Corona
+7.6%
$ 8.7 B
81
Caterpillar
+7.9%
$ 8.7 B
82
Danone
-8.2%
$ 8.4 B
83
Prada
+13.4%
$ 8.3 B
84
FedEx
+2.9%
$ 8.3 B
85
Kellogg's
-7.5%
$ 8.2 B
86
Kia
+14.7%
$ 8.1 B
87
Xiaomi
+10.1%
$ 8.0 B
88
DHL
-5.3%
$ 7.3 B
89
Tiffany & Co.
+3.8%
$ 7.3 B
90
Sephora
+13.8%
$ 7.2 B
91
NEW
Pandora
NEW
$ 7.1 B
92
Hewlett Packard Enterprise
+2.4%
$ 6.8 B
93
Huawei
+4.4%
$ 6.8 B
94
Nespresso
+8.6%
$ 6.7 B
95
KFC
+4.8%
$ 6.7 B
96
NEW
Range Rover
NEW
$ 6.6 B
97
NEW
LG
NEW
$ 6.5 B
98
Panasonic
-4.5%
$ 6.4 B
99
NEW
Jordan
NEW
$ 6.4 B
100
Heineken
+3.9%
$ 6.3 B
Other years
Inclusion of a company on Interbrand’s Best Global Brands list does not imply any endorsement or sponsorship by Interbrand. The use of trademarks or brand names in connection with the Best Global Brands list is for informational purposes only and does not suggest any affiliation, sponsorship, or endorsement.