BGB – Interbrand

Best Global Brands 2024

Top 100

01 Apple

-3% 488.9 $B

02 Microsoft

+11% 352.5 $B

03 Amazon

+8% 298.1 $B

04 Google

+12% 291.3 $B

05 Samsung

+10% 100.8 $B

06 Toyota

+13% 72.8 $B

07 Coca-Cola

+5% 61.2 $B

08 Mercedes-Benz

-4% 58.9 $B

09 McDonald’s

+4% 53.0 $B

10 BMW

+2% 52.0 $B

11 Louis Vuitton

+9% 50.9 $B

12 Tesla

-9% 45.5 $B

13 Cisco

+5% 45.5 $B

14 Nike

-5% 45.4 $B

15 Instagram

+15% 45.1 $B

16 Disney

-11% 42.8 $B

17 Adobe

+12% 39.4 $B

18 Oracle

+9% 37.7 $B

19 IBM

+7% 37.3 $B

20 SAP

+11% 36.8 $B

21 Facebook

+10% 34.9 $B

22 Hermès

+15% 34.7 $B

23 Chanel

+7% 33.2 $B

24 YouTube

+16% 30.1 $B

25 J.P. Morgan

+5% 27.1 $B

26 Honda

+9% 26.7 $B

27 American Express

+11% 26.7 $B

28 IKEA

+6% 24.3 $B

29 Allianz

+13% 23.5 $B

30 Hyundai

+13% 23.0 $B

31 Accenture

+3% 21.9 $B

32 Visa

+13% 21.1 $B

33 Pepsi

+6% 21.0 $B

34 Sony

+9% 20.8 $B

35 UPS

-2% 20.0 $B

36 Nvidia

NEW 20.0 $B

37 Intel

-30% 19.7 $B

38 Netflix

+10% 19.7 $B

39 MasterCard

+8% 18.5 $B

40 PayPal

+3% 18.3 $B

41 Gucci

-10% 17.9 $B

42 Zara

+8% 17.8 $B

43 Porsche

+7% 17.4 $B

44 Airbnb

+6% 17.3 $B

45 Audi

+6% 17.3 $B

46 Salesforce

-7% 17.1 $B

47 GE

+12% 17.1 $B

48 AXA

+2% 16.8 $B

49 Volkswagen

+9% 16.5 $B

50 Siemens

+9% 15.8 $B

51 adidas

-6% 15.5 $B

52 Starbucks

-1% 15.3 $B

53 L’Oréal Paris

+9% 14.8 $B

54 Pampers

+5% 14.5 $B

55 Citi

+6% 14.5 $B

56 Ford

-3% 14.4 $B

57 Goldman Sachs

+1% 14.4 $B

58 LEGO

+7% 14.0 $B

59 Nissan

+10% 13.9 $B

60 H&M

NEW 13.6 $B

61 Nescafé

-9% 13.5 $B

62 Ferrari

+21% 13.1 $B

63 eBay

+1% 12.9 $B

64 HSBC

+6% 12.5 $B

65 Spotify

+12% 12.4 $B

66 Morgan Stanley

+9% 12.4 $B

67 Budweiser

-8% 12.0 $B

68 HP

-2% 11.6 $B

69 Philips

+2% 11.5 $B

70 Nintendo

+9% 11.5 $B

71 Nestlé

-1% 11.3 $B

72 Colgate

+3% 10.7 $B

73 Cartier

+7% 10.6 $B

74 Dior

+8% 10.4 $B

75 Gillette

-3% 10.1 $B

76 Santander

+5% 10.0 $B

77 LinkedIn

+11% 9.5 $B

78 Uber

NEW 9.2 $B

79 3M

-10% 8.9 $B

80 Corona

+8% 8.7 $B

81 Caterpillar

+8% 8.7 $B

82 Danone

-8% 8.4 $B

83 Prada

+14% 8.3 $B

84 FedEx

+3% 8.3 $B

85 Kellogg’s

-7% 8.2 $B

86 Kia

+15% 8.1 $B

87 Xiaomi

+10% 8.0 $B

88 DHL

-5% 7.3 $B

89 Tiffany & Co.

+4% 7.3 $B

90 Sephora

+13% 7.2 $B

91 Pandora

NEW 7.1 $B

92 Hewlett Packard Enterprise

+3% 6.8 $B

93 Huawei

+4% 6.8 $B

94 Nespresso

+9% 6.7 $B

95 KFC

+4% 6.7 $B

96 Range Rover

NEW 6.6 $B

97 LG Electronics

NEW 6.5 $B

98 Panasonic

-4% 6.4 $B

99 Jordan

NEW 6.4 $B

100 Heineken

+4% 6.3 $B

Inclusion of a company on Interbrand’s Best Global Brands list does not imply any endorsement or sponsorship by Interbrand. The use of trademarks or brand names in connection with the Best Global Brands list is for informational purposes only and does not suggest any affiliation, sponsorship, or endorsement. You can view the full Terms and Conditions of accessing Interbrand’s Best Global Brands rankings here.