News

Create the Incomparable: Bugatti unveils new corporate identity

GE unveils branding for planned separation into three new public companies

Interbrand promotes Gonzalo Brujó to Global Chief Executive role. Charles Trevail moves into Executive Chairman role

Best Korea Brands 2022: Diving into Human Essence

Interbrand Group Hires Paralympian Anna Johannes as Strategist, Inclusive Design

Interbrand launches “2022 Breakthrough Brands” Report showcasing the 30 emerging brands that will disrupt the US market

MIP Politecnico di Milano becomes Polimi Graduate School of Management with Interbrand

Vespa revamped

Interbrand and IAA presents The Next Generation Italian Icons Study

How can brands balance the all-important growth and ethics?

Virtual insanity? How to make returns in the metaverse

From Building the Metaverse to Engaging With It – Those Brands Who Enter First Will Not Always Win the Race

Interbrand announces Best Spanish Brands 2021

Naeiri Zargarian of Interbrand: Five Things You Need To Create A Highly Successful Startup

February 27, 2022

Interbrand announces Best Japan Brands 2022

February 25, 2022

How Nintendo became ‘the Disney of gaming’ through ruthless consistency of brand

February 23, 2022

Can Oatly protect its provocateur status as the suits swoop in?

February 21, 2022

Can Tiffany’s pursuit of younger shoppers maintain its growth in a recovering economy?

February 18, 2022

Is Elon Musk the engine of the Tesla brand?

February 17, 2022

The top 20 fastest-growing brands of 2021

February 17, 2022

Why seeking growth shouldn’t mean hopping agencies – take it from McDonald’s

February 17, 2022

The great luxury bounceback: how brands such as Burberry are returning to growth

February 16, 2022

Want to know the marketing secrets of fast-growth brands? The Drum has the inside scoop

February 14, 2022

Sustainability, brand purpose and business transformation hot topics at Impact 2022

February 12, 2022

The switch: how customers become brand ambassadors

February 4, 2022

Can Peloton keep its cult status?

January 27, 2022

Vespa is Rushing Towards the Future with a Brand Value of Over 900 Million Euros

January 20, 2022

Vespa is rushing towards the future with a brand value of over 900 million euros

January 20, 2022

Predicting the future

January 17, 2022

Tangity reaches another milestone and wins a place in the ADI Index 2021

December 1, 2021

Tesla Leapfrogs the Competition in Interbrand’s 2021 Best Global Brands Report

October 19, 2021

Interbrand wins 17 Red Dot awards

September 21, 2021

Destination Branding: Triggering Economic Growth After Covid

September 17, 2021

Interbrand AUNZ reveals 2021’s 10 Breakthrough Brands

September 1, 2021

Best China Brands 2021

August 16, 2021

Madonna di Campiglio: un nome unico e una nuova identità visiva firmata da Interbrand

Madonna di Campiglio: A single name and a new visual identity created by Interbrand

Interbrand announces 2021 Best Korea Brands

Interbrand and Talkwalker unveil the 10 most beloved iconic brands in Latin America 2021