Best
Global
Brands

2020

08
Mercedes-Benz

rank unchanged

49,268

$m

Brand
value

-3%

Growth

Mercedes-Benz is the luxury automotive division of The Daimler Group, a producer of premium cars, manufacturer of commercial vehicles, and pioneer of engineering and mobility.

Within the first few days of the pandemic, we decided to use the reach of our global social media channels to “Donate Our Reach”. We felt the most important thing we could do is to educate and to inform in order to help slow the spread of the virus. We used our power to reach some 50 million people and encourage them to stay at home.
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