Best
Global
Brands

2020

44
Audi

down 2 places

12,428

$m

Brand
value

-2%

Growth

Seeing the world with different eyes is what drives Audi. And so they dedicate every waking moment to shaping the future. Each day, Audi brings the world another little step forward – with their ideas, passion, and vision for the future of mobility.

…we are aiming to create a holistic and fascinating premium customer journey – one that offers a consistent brand experience throughout. We’re harnessing the ideas and feedback of our customers through interviews, cultural surveys, expert talks and ideation sessions. The key: co-creating this brand experience together with our customers.

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