SHANGHAI, China (26 April 2016) – Interbrand, the world’s leading brand consultancy, announced today that JP Sharp has been named CEO of Interbrand China. As CEO of Interbrand China, Sharp will be charged with continuing to shape the strategy and growth of the business, as well as provide clients with best-in-class innovative solutions. He will report directly to Stuart Green, CEO of Interbrand Asia-Pacific, and will be based in Shanghai.
“As Chinese brands continue to play an increasingly important role on the global stage, it is imperative that the Interbrand business in China have a strategic and creative leader firmly in place—and JP Sharp is all of those things,” noted Jez Frampton, Interbrand’s Global CEO.
Most recently, Sharp served as CEO of TMF Group in China where he led the redevelopment & expansion strategy for operations and pioneered new service offerings. Prior to joining TMF, Sharp served as APAC Regional Director at Frog Design and, before that, he was Executive Director of Greater China for PwC. Earlier in his career, Sharp held leadership positions at Dupont, Trend Micro and Oracle. A native of the United States, he has been based in China since 2002.
“JP is a proven global practitioner and business leader. He has managed client relationships across various disciplines and possesses extensive knowledge and expertise when it comes to building brand and business strategies,“ noted Green. “Our business in China is at the forefront of developing strategic solutions for global brand issues. JP will play an extremely important leadership role as we partner with our clients to effectively compete in an increasingly fast changing world”.
Sharp also has extensive expertise and experience around technology, its impact on consumer behavior and, in particular, the opportunities it presents for business growth in China.
Commenting on his appointment, Sharp stated: “I am thrilled to be joining the global market leader in brand consulting—and a very established, respected and successful business in China. I look forward to leading the Interbrand China business—and its team–through the next stage of development and growth.”
Sharp holds an BSc in Business Administration from Boston University and Executive MBAs from both Stanford and Northwestern.