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Brand insights: business results

Opera Australia

 

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Our Papers & Articles

What's in store for 2012?

Each January, Interbrand looks to the year ahead and provides insights on 16 important sectors. Such insights will enable you to lead your brand to even greater levels of success.



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Employer branding – hit or miss?

Boost the value of your brand by clearly positioning your company on the job market.

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Promise more and deliver better


Business consulting firms need to shift their understanding of brands.

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Forget the Fireworks

Going deep to build a brand-centric business.

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Sustainable Innovation

Staying true to your brand promise

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How do strong brands affect talent recruitment? Top brands attract top candidates

Use your brand to attract the best talent.

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Harnessing the Power of Millenials

Millenials make great employees if you tap into their passions.

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Has Employee Engagement Changed with the Times?

While employers understand that engaged employees are more likely to perform better, exert discretionary effort, and are less likely to leave, few are measuring engagement activities' success. What's going on?

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